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A corto plazo (planificación operativa), a la hora de afrontar un entorno adverso cobran mayor importancia lo acertado de las decisiones que se tomen en materia de costes, volumen de actividad y precio. Un... [+]
La rápida transformación económica y social que caracteriza nuestro tiempo lleva aparejada un profundo cambio en las costumbres, mentalidad y hábitos de consumo de la sociedad en general.... [+]

Communications Firm in Spain - 3.
 
Because, "a posteriori", not all the ways are the same or take you to the same place. Only those based on seriousness, creativity, naturalness, ethic, constancy and vocation for daily quality work, attract the interest of different objective groups and society in general, without ...
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We understand that public relationships must be integrated and must support the rest of the communication techniques; but we also believe that the responsible for implementing its informative strategy should not have any decision power over any advertising investment. Can public ...
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Recursos de Mercado offers real exclusivity: that is why we can work with just a few customers in each activity area. After seventeen years and more than a hundred and fifty customers, we can support our experience with real results, in most of the possible cases you may have. Put us to ...
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... and, if we have them, we will not overuse them. How many times do you think this “contact” will publish something because of a misunderstood “friendship”? Instead of asking favors, you should collaborate with interesting and true information, and you will see ...
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... and if we were, we would not brag about it. In Recursos de Mercado, we just want to attract the society with situations, problems, initiatives or specific projects of social interest or those that have to do with general welfare, informing with honesty, transparency and rigor. Boosting ...
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SCR is not created; you either are social responsible or you are not. Social Corporate Responsibility is a compromise that is acquired freely, a way of understanding a company “as old as the responsibility of the people who create it and manage it". It is possible to be socially ...
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The basis for solving a crisis is set before it appears, fostering a solid image that allows us to face it with some success guarantees. Let's take enough time to plan what is "unexpected" or "improbable" and enough time to transmit everything to avoid it. In ...
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... we are your work team. A team that checks the media in a daily basis (press, magazines, radio, television and online media), in order to detect topics of possible interest and thus adapt the strategy to current affairs. We are who propose appropriate activities for each moment and ...
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Recursos de Mercado does not have multinational presence with headquarters and we have not acquired compromises with any international network. From the guarantees offered by our complete independence, we can represent the interests of third parties (agencies, consultant companies or ...
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Society in general does not have any need of being educated and much less that someone try to lead their opinion. Public relationships should be limited to providing true information that allows people to take their own decisions. Thus, public relationships are ideal to build society ...
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